Date of Defense
4-17-2003
Department
Management
First Advisor
Rich Compton, Management
Second Advisor
Satish Deshpande, Management
Third Advisor
Marc Anderson
Keywords
business plan
Abstract
The business overview contains details regarding the nature of the business as well as an overview of the resources available to the business. Included are information such as:
- S.W.O.T Analysis
- Market Analysis
- Sales Forecast
- Competition
- Human Resources
- Operations
- Laws, Regulations, and Business Insurance
- Location
- Vendor Costs
- Advertising and Promotion
- Financing
- Financial Statements
Recommended Citation
Spencer, Joe, "Feasibility Study for Spencer Inc." (2003). Honors Theses. 1163.
https://scholarworks.wmich.edu/honors_theses/1163
Access Setting
Honors Thesis-Campus Only
COinS