Date of Defense
6-25-2010
Department
Marketing
Abstract
Radio frequency identification (RFID) has been in use for a number of decades tracking various products and materials in a wide range of industries. The objective of this study was to find simple factors and relationships explaining the usage of Internet shopping and online banking, and the attitudes toward RFID in hospitals. The question being addressed is whether the general population is accepting of the technology application in the tracking of patients and their medical histories in a hospital environment. A randomly selected survey of the population in the Midwest was taken to examine relationships between privacy attitudes and behaviors of consumers and support for RFID in hospitals. Results from the survey showed that privacy is a significant concern among consumers today and provides an insight to opinions and behaviors that should be considered before implementing RFID tagging in the hospital environment.
Recommended Citation
Brown, Anna K., "Consumer Opinions and RFID Implementation" (2010). Honors Theses. 406.
https://scholarworks.wmich.edu/honors_theses/406
Access Setting
Honors Thesis-Open Access