Date of Defense
12-16-2015
Date of Graduation
12-2015
Department
Marketing
First Advisor
Stephen Newell
Second Advisor
Jim Eckert
Abstract
This thesis is written in a business document format. It will have four main sections: Introduction, Preparation, Execution, and Conclusion. Each section will include subsections. I will be discussing my involvement in the International Collegiate Sales Competition (ICSC), which was my thesis project. I will be comparing my participation in the ICSC to the knowledge I gained during my tenure as a Sales and Business Marketing student in the Haworth College of Business.
Any data or information was taken from WMU’s website, the ICSC website, and my knowledge from WMU sales classes.
Recommended Citation
Wright, Mackenzie, "Preparing and Executing an Effective Sales Call" (2015). Honors Theses. 2648.
https://scholarworks.wmich.edu/honors_theses/2648
Access Setting
Honors Thesis-Open Access
ICSC Sales Competition Account Situations
Wright Round 1.mp4 (28434 kB)