Date of Award


Degree Name

Master of Arts



First Advisor

Dr. Dale Brethower

Second Advisor

Dr. Malcolm Robertson

Third Advisor

Dr. Chris Koronakos

Access Setting

Masters Thesis-Open Access


This study examines the changes in subjects' assertive behavior and corresponding changes in self-perceptions/-cognitions after assertiveness training. Based on the findings from cognitive dissonance studies, it is suggested that nonassertive subjects would begin to evidence assertive self-perceptions/cognitions if they learned to behave assertively via behavioral skill training methods. Three males and five females volunteered to undergo one session of baseline measures and four training sessions. Pre-treatment RAS, EIBS, and Baseline measures of behavior and cognitions as measured by changes in behavioral ratings and post-trial form responses. Post-training RAS and EIBS responses were similar to those found in assertive subjects. Results were discussed in terms of Bem's (1965) classification of self-perceptions as forms of self-descriptive verbal behavior. As subjects behaved more assertively, their self-descriptions also became more assertive.