Author

Bos

Date of Award

8-2000

Degree Name

Master of Arts

Department

Anthropology

First Advisor

Dr. Vincent Lyon-Callo

Second Advisor

Dr. Ann Miles

Third Advisor

Dr. Sushani Datta-Sandhu

Access Setting

Masters Thesis-Open Access

Abstract

Corporate globalization has become an increasingly discussed topic. The impacts of corporate globalization have been studied on many fronts. This thesis seeks to examine how these worldwide impacts are tied to the individuals in the U.S. that consent to and comply with corporate globalization. This thesis is specifically concerned with the impacts of corporate globalization on workers in the U.S. and around the world. Discourse is the way in which information and ideas are expressed and shared. Discourse is the key to understanding the ideology behind corporate globalization. This thesis looks at the discourse about globalization within one company, Amway. Discourse is examined in three ways, literature about the company, the Amway Museum, and personal interviews with employees and distributors. This project seeks to illustrate the ideology behind corporate globalization from the perspective of individuals involved in the corporate world at middle level positions.

Included in

Anthropology Commons

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