Date of Award


Degree Name

Master of Business Administration

First Advisor

Dr. Robert B. Trader

Access Setting

Masters Thesis-Open Access



The industrial corporate community is the source of employment for many business school students upon graduation. This study is concerned with finding where one classification of business students, the marketing majors, will be fitted into the corporation ranks through the offer and acceptance of employment.

The investigator wishes to express his appreciation to the many persons who extended their assistance by providing materials and data for the completion of this study.

Dr. Robert B. Trader of the Department of Marketing deserves special mention for the invaluable help and guidance he so willingly gave.

Included in

Marketing Commons