Have you ever seen an unmotivated child in a supermarket? There I s no such thing! From tempting displays of colorful, animated cereal boxes to appealing, eye-level candies at checkout, children (and adults) are bombarded with motivating messages from the friendly market manager. These master merchandisers could teach us something about motivation in the classroom.
Whaley, C. R., & Yacinda, D. (1986). And This Little Teacher Went to Market. Reading Horizons, 26 (4). Retrieved from http://scholarworks.wmich.edu/reading_horizons/vol26/iss4/6