Communication Faculty Books

Follow

• 

  Communication Theory: Racially Diverse and Inclusive Perspectives

  Mark Orbe

  Featuring contributed chapters from established and emerging communication theorists with varied cultural backgrounds and identities, Communication Theory: Racially Diverse and Inclusive Perspectives decenters traditional views of communication by highlighting perspectives from the global majority. The text deviates from a white-colonial-normative theoretical core to provide students with a more holistic exploration of communication theory. The book helps readers understand how the communicative experiences of marginalized groups represent important theoretical frames necessary for a full, comprehensive view of communication. It offers innovative conceptions of communication theorizing centered in and through the perspectives of African American/Black, Latinx, Asian American, and Indigenous/First Nations people. Through the presentation of canonized theories alongside innovative, cutting-edge theories, the text challenges students to expand and enhance the ways in which they see, use, and apply communication theory. A unique feature of the text is the inclusion of storied reflections-personal narratives that reveal scholars at various stages of their careers ruminating on their own experiences with theory. These reflections demonstrate how ethnic and racialized standpoints can inform and advance scholarship within the discipline. Communication Theory presents an inclusive, holistic approach to communication theory and inspires continued exploration, research, and theory in the discipline. It can serve as a primary textbook as well as a companion volume to other textbooks on communication theory. Chapters and contributors include: Chapter 1 - Undocumented Critical Theory - Carlos Aguilar and Daniela Juarez Chapter 2 - Black Feminist Thought - Marnel Niles Goins and Jasmine T. Austin Chapter 3 - Cultural Contracts Theory - Ronald L. Jackson II and Gina Castle Bell Chapter 4 - Conflict Face-Negotiation Theory in Intercultural-Interpersonal Contexts - Stella Ting-Toomey Chapter 5 - Co-cultural Theory - Mark P. Orbe and Fatima Albrehi Chapter 6 - Ethnic Communication Theory - Uchenna Onuzulike Chapter 7 - Social Network Theory - Wenlin Liu Chapter 8 - Ethnic-Racial Socialization and Communication - Mackensie Minniear Chapter 9 - Strong Black Woman Collective Theory - Sharde M. Davis and Martinique K. Jones Chapter 10 - Theory of Differential Adaptation - Antonio Tomas De La. Garza Chapter 11 - Four-Faceted Model of Accelerating Leader Identity - Jeanetta D. Sims and Ed Cunliff Chapter 12 - Culture-Centered Approach to Communicating Health - Mohan J. Dutta Chapter 13 - Bilingual Health Communication (BHC) Model - Elaine Hsieh Chapter 14 - Complicity Theory - Mark Lawrence McPhail Chapter 15 - Womanist Rhetorical Theory - Dianna N. Watkins-Dickerson Chapter 16 - Positive Deviance Approach - Arvind Singhal Chapter 17 - Stuart Hall and Cultural Studies - Isabel Molina-Guzman Chapter 18 - (Counter)Public Sphere Theory - Catherine R. Squires and Mark P. Orbe Chapter 19 - Critical Media Effects - Srividya "Srivi" Ramasubramanian Chapter 20 - Theory of Hyper(in)Visibility - Amber Johnson and Jade Petermon Storied reflections include: Living for This Stuff! - Mark P. Orbe "Humph, but not for long!" - Jasmine T. Austin Fascinations, Frameworks, and Knowledge Pauses - Jeanette D. Sims Does It Really Work Like That? - Britney N. Gilmore Black Masculinities Theory - Mark C. Hopson It Hasn''t Been What I Imagined - Ashlee Lambert An Upward Journey and Sunwise Path - Dalaki Livingston Communication Modalities-Behavior in Search of Theory - Dorothy L. Pennington A Practitioner''s Journey with Theory-Using Theories for Skill Building on the Frontlines of Organizations - Pavitra Kavya "I''m Blackity Black, and I''m Black Y''all!" - Ajia Meux The Magic of Mentors and Theory - Kristina Ruiz-Mesa Making Ourselves Visible - Nickesia S. Gordon Representation in Coming - Tianna L. Cobb The Push and Pull of Connection Making - Scott E. Branton Grappling with My Zonas Erroneas as a Double Outsider - Wilfredo Alvarez Connecting and Disconnecting through Proyectos e Investigaciones - Virginia Sanchez Hovering about Prevailing Theories - Alberto Gonzalez Returning Home - B. Liahnna Stanley Searching for Stuart Hall - Catherine R. Squires The (Mis)Education of Race - David Stamps Theory as Liberation - Elizabeth M. Lozano

• 

  The Routledge Companion to Media and Poverty

  Sandra Borden

  Comprehensive and interdisciplinary, this collection explores the complex, and often problematic, ways in which the news media shapes perceptions of poverty. Editor Sandra L. Borden and a diverse collection of scholars and journalists question exactly how the news media can reinforce (or undermine) poverty and privilege. This book is divided into five parts that examine philosophical principles for reporting on poverty, the history and nature of poverty coverage, problematic representations of people experiencing poverty, poverty coverage as part of reporting on public policy and positive possibilities for poverty coverage. Each section provides an introduction to the topic, as well as a broad selection of essays illuminating key issues and a Q&A with a relevant journalist. Topics covered include news coverage of corporate philanthropy, structural bias in reporting, representations of the working poor, the moral demands of vulnerability and agency, community empowerment and citizen media. The book's broad focus considers media and poverty at both the local and global levels with contributors from 16 countries. This is an ideal reference for students and scholars of media, communication and journalism who are studying topics involving the media and social justice, as well as journalists, activists and policy makers working in these areas.

• 

  Overcoming Bias: A Journalist's Guide to Culture & Context

  Sue Ellen Christian

  In this practical and engaging new edition, experienced reporter and teacher Sue Ellen Christian offers a fully updated and fresh take on reporting without bias, examining the way that we categorize people, filter information and default to rehearsed ways of thinking. This book is about biases that affect journalism at every stage of reporting and writing. Included throughout are stories and advice from working reporters and editors, providing real-world voices and experiences, and covering questions of culture, stereotyping, sources, writing, editing, visuals and reflective practice. This advice and guidance is coupled with practical exercises that give readers the chance to apply what they learn. Christian provides a career-long foundation for those looking to edit their thinking and to champion a more inclusive and open-minded approach to coverage of our multicultural society. Offering a concise, readable and highly applicable guide to managing coverage of contemporary social issues, this book is an ideal resource for undergraduate and graduate students of journalism and early career journalists.

• 

  Leader-Member Exchange and Organizational Communication: Facilitating a Healthy Work Environment

  Leah Omilion-Hodges and Jennifer K. Ptacek

  It is hard to overstate the importance of the leader-member exchange relationship. Employees who share a high-quality relationship with their leader are more likely to earn a higher salary, climb the ranks more quickly, and report higher life satisfaction levels than their peers who have a less copasetic leader-member relationship. While Leader-Member Exchange Theory (LMX) research addresses the impact that the leader-member relationship has on the individual employee experience, much of this scholarship overlooks or obscures the vital role that communication plays in the development and maintenance of workgroup relationships. Much of extant literature also glosses over the role that communication plays in workgroup collaboration. Using a communicative lens, this text illustrates the complex theoretical underpinnings of LMX theory, such as the importance of social interaction and relationship building and maintenance necessary to achieve organizational goals. We explore how an employee's relationship with their leader also shapes their peer relationships and their overall standing within their workgroup. Further, the text examines the potential dark side of LMX theory, such as the tendency towards demographic and trait and state similarity. Employing a communicative perspective emphasizes the extent of position and personal power both leaders and members have in engineering the quality of the relationship they desire. Integrating and applying once disparate lines of academic literature, this book offers employees, students, and teacher-scholars pragmatic yet research-based insights into developing and maintaining successful, healthy workplace relationships.

• 

  Everyday Media Literacy : An Analog Guide for Your Digital Life

  Sue Ellen Christian

  In this graphic guide to media literacy, award-winning educator Sue Ellen Christian offers students an accessible, informed and lively look at how they can consume and create media intentionally and critically. The straight-talking textbook offers timely examples and relevant activities to equip students with the skills and knowledge they need to assess all media, including news and information. Through discussion prompts, writing exercises, key terms, online links and even origami, readers are provided with a framework from which to critically consume and create media in their everyday lives. Chapters examine news literacy, online activism, digital inequality, privacy, social media and identity, global media corporations and beyond, giving readers a nuanced understanding of the key concepts and concerns at the core of media literacy. Concise, creative and curated, this book highlights the cultural, political and economic dynamics of media in our contemporary society, and how consumers can mindfully navigate their daily media use. Everyday Media Literacy is perfect for students (and educators) of media literacy, journalism, education and media effects looking to build their understanding in an engaging way. Instructor slides and quizzes (with answers in bold) for this book are available through the Routledge Instructor Hub.

• 

  The Communication Age: Connecting and Engaging

  Autumn P. Edwards, Chad Edwards, Shawn T. Wahl, and Scott A. Meyers

  When should you send a text message, and when is it more appropriate to talk face-to-face? What is the best way to prepare for a job interview that will be conducted over video? How should you modify your speech if it will be recorded and posted online? The Communication Age: Connecting and Engaging by Autumn Edwards, Chad Edwards, Shawn T. Wahl, and Scott A. Myers introduces students to the foundational concepts and essential skills of effective communication, with a strong emphasis on the impact of technology in our increasingly interconnected world. This new Third Edition helps students become involved in our diverse global community and learn how to apply key principles of effective communication--whether incorporating media, technology, or traditional face-to-face speech communication--to foster civic engagement for a better future. With comprehensive coverage of the essentials of interpersonal, small group, and public communication, this text is ideal for use in hybrid introduction to communication courses.

• 

  Media, Telecommunications, and Business Strategy

  Richard Gershon

  As the clear lines and historic boundaries that once separated broadcasting, cable, telephone and Internet communication dissolve, this comprehensive new edition examines the relationship and convergence patterns between industries by exploring the effects of digitalization in media and information technology. With today's dynamic and rapidly evolving communication environment, media managers need to have a clear understanding of the different delivery platforms as well as critical management and planning strategies going forward. Advancements in new media and communication technology coupled with a rapidly changing global economy promise a new set of hybrid-media companies that will allow for the full integration of information and entertainment services and give new meaning to the term programming . This book provides a detailed look at seven key sectors of the media and telecommunications field as well as ongoing changes within the industry. The new edition includes updated research throughout including material on major business and technology changes as well as the importance of digital lifestyle reflected in E-commerce and developments in Over-the-Top Video streaming services. Special attention is given to such areas as strategic planning, innovation, marketing, finance and leadership. Perfect for courses in media management and media industries, as well as professional managers, this book serves as an important reference guide during this transitional time.

• 

  Interpersonal Communication: Principles and Practice

  Annette Hamel

  Interpersonal Communication: Principles and Practice focuses on the principles of Interpersonal Communication, while placing special emphasis on everyday life applications. It equips students with a set of practical tools that will boost their successes in personal and workplace relationships.

• 

  Leadership Case Studies in Education

  Peter Guy Northouse

  "This is a must-have book for educational leadership." -Joseph Mukuni, Virginia Tech University Engaging, practical, and relevant, Leadership Case Studies in Education, Second Edition applies leadership theories in educational settings. Designed to be used alongside Leadership: Theory and Practice, Eighth Edition, this casebook provides relevant, substantive, and contemporary case studies on leadership issues in Higher Education and K-12 Education. Each of the 32 case studies include critical thinking questions that encourage students to apply leadership theory and concepts to real-life situations. Fully updated with new citations, statistics, and a new chapter on followership, Leadership Case Studies in Education is the perfect companion for educational leadership courses.

• 

  Leadership: Theory and Practice

  Peter Guy Northouse

  Now with an all-new chapter on Followership! Adopted at more than 1600 institutions in 89 countries and translated into 13 different languages, this market-leading text successfully combines an academically robust account of the major theories and models of leadership with an accessible style and special emphasis on how leadership theory can inform leadership practice. Peter G. Northouse uses a consistent structure for each chapter, allowing students to easily compare and contrast the various theories. Case studies and questionnaires provide students with practical examples and opportunities to deepen their personal understanding of their own leadership style. Leadership: Theory and Practice, Eighth Edition provides readers with a user-friendly account of a wide range of leadership research in a clear, concise, and interesting manner.

• 

  The Communication Age: Connecting and Engaging

  Autumn P. Edwards, Chad Edwards, Shawn T. Wahl, and Scott A. Myers

  We are in “the communication age.” No matter who you are or how you communicate, we are all members of a society who connect through the internet, not just to it. From face-to-face interactions to all forms of social media, The Communication Age, Second Edition invites you to join the conversation about today’s issues and make your voice heard. This contemporary and engaging text introduces students to the essentials of interpersonal, small group, and public communication while incorporating technology, media, and speech communication to foster civic engagement for a better future.

• 

  Digital Media and Innovation: Management and Design Strategies in Communication

  Richard A. Gershon

  Digital Media and Innovation, by Richard A. Gershon, takes an in-depth look at how smart, creative companies have transformed the business of media and telecommunications by introducing unique and original products and services. Today's media managers are faced with the same basic question: what are the best methods for staying competitive over time? In one word: innovation. From electronic commerce (Amazon, Google) to music and video streaming (Apple, Pandora, and Netflix), digital media has transformed the business of retail selling and personal lifestyle. This text will introduce current and future media industry professionals to the people, companies, and strategies that have proven to be real game changers by offering the marketplace a unique value proposition for the consumer.

• 

  Leadership Case Studies in Education

  Peter Guy Northouse and Marie Lee

  Leadership Case Studies in Education looks at leadership through the eyes of educators. The text examines how the major theories and models of leadership apply to education. Taking a clear, concise, and informative approach, Peter G. Northouse, Marie Lee, and contributors from all levels of the education discipline provide readers with real-world case studies that illustrate the complex leadership challenges and issues facing educators today. Engaging, practical, and relevant, Leadership Case Studies in Education is the perfect companion for educational leadership courses.

• 

  The Future of Wireless Networks

  Mohesen Guizani, Hsiao-Hwa Chen, and Chonggang Wang

  The exponential increase in mobile device users and high-bandwidth applications has pushed the current 3G and 4G wireless networks to their capacity. Moreover, it is predicted that mobile data traffic will continue to grow by over 300 percent by 2017. To handle this spectacular growth, the development of improved wireless networks for the future has been of paramount importance. The Future of Wireless Networks: Architectures, Protocols, and Services discusses the future of wireless networks, including the emerging network architectures, underlying protocols, services, and applications.

  The first part of the book focuses on new wireless network architectures that are being developed, such as mobile SDN, wireless local area networks (i.e., 802.11), and wireless sensor networks for the Smart Grid. In the second part of the book, the authors discuss the new protocols and enabling technologies for the different wireless network architectures. These include wireless MAC protocols, resource allocation in cognitive radio networks, multicast transmission, and femtocells, which provide enhanced indoor coverage and increased network capacity.

  The book’s final section discusses several new services and applications that are springing up, such as multisource selection for wireless peer-to-peer (P2P) networks and device-to-device (D2D) content sharing, which reduces duplicated downloads of the same contents on cellular links by offloading the traffic onto other networks. This section also covers the next generation of wireless security and privacy control techniques that service providers can use to ensure that their infrastructures and services are adequately protected against all kinds of threats.

• 

  Leadership: Theory and Practice

  Peter Guy Northouse

  Translated into 12 different languages and used in 89 countries, this market-leading text successfully combines an academically robust account of the major theories and models of leadership with an accessible style and practical examples that help students apply what they learn. Peter G. Northouse uses a consistent format for each chapter, allowing students to compare the various theories. Each chapter includes three case studies that provide students with practical examples of the theories discussed. Adopted at more than 1,000 colleges, universities, and institutions worldwide, Leadership: Theory and Practice provides readers with a user-friendly account of a wide range of leadership research in a clear, concise, and interesting manner.

• 

  Interracial Communication: Theory into Practice

  Mark P. Orbe and Tina M. Harris

  Interracial Communication: Theory Into Practice, Third Edition, by Mark P. Orbe and Tina M. Harris, guides readers in applying the contributions of recent communication theory to improving everyday communication among the races. The authors offer a comprehensive, practical foundation for dialogue on interracial communication, as well as a resource that stimulates thinking and encourages readers to become active participants in dialogue across racial barriers. Part I provides a foundation for studying interracial communication and includes chapters on the history of race and racial categories, the importance of language, the development of racial and cultural identities, and current and classical theoretical approaches. Part II applies this information to interracial communication practices in specific, everyday contexts, including friendships, romantic relationships, the mass media, and organizational, public, and group settings. This Third Edition includes the latest data, new research studies and examples, all-new photos, and important new topics.

• 

  Introduction to Leadership: Concepts and Practice

  Peter Guy Northouse

  Providing practical strategies for becoming a better leader, this bestselling book includes interactive elements to help students apply leadership concepts to their own lives. The book examines one quality of leadership per chapter, enabling students to apply concepts and skills to their leadership development. It provides self-assessment questionnaires, observational exercises, and reflection and action worksheets in each chapter. A new chapter on handling conflict has been added to the Second Edition, giving a multi-faceted view of conflict and methods for resolving conflict in leadership situations. Case studies have been added to the end of each chapter, including more global examples, and followed by questions to stimulate class discussion.

• 

  The Communication Age : Connecting and Engaging

  Autumn Edwards, Chad Edwards, Shawn T. Wahl, and Scott A. Meyers

  We are in the communication age. No matter who you are or how you communicate-from baby boomers to millennials, born digital or getting there-we are all members of a society who connect through the internet, not just to it. From face-to-face to Facebook, this book invites you to join the conversation about today’s issues and have your voice heard.

  This contemporary and engaging text is built from the ground up to bridge the gap and unite our diverse community. It shows students how to apply foundational concepts while incorporating technology, media, and speech communication to foster civic engagement for a better future. We are communication.

• 

  Communication in Health Organizations

  Julie Apker

  Communication in Health Organizations explores the communication processes, issues, and concepts that comprise the organization of health care, focusing on the interactions that influence the lives of patients, health professionals, and other members of health institutions. This book integrates scholarship from communication, medicine, nursing, public health, and allied health, to provide a comprehensive review of the research literature. The author explains the complexities and contingencies of communication in health settings using systems theory, an approach that enhances reader understanding of health organizing. The reader will gain greater familiarity with how health institutions function communicatively, and why the people who work in health professions interact as they do. The text provides multiple opportunities to analyze communication occurring in health organizations and to apply communication skills to personal experiences. This knowledge may improve communication between patients, employees, or consumers. Understanding and applying the concepts discussed in this book can enhance communication in health organizations, which ultimately benefits health care delivery. Communication in Health Organizations offers students, researchers, and health practitioners a unique multi-disciplinary perspective that invites stimulating reflection, discussion, and application of communication issues affecting today′s health system.

• 

  Overcoming Bias : A Journalist's Guide to Culture & Context

  Sue Ellen Christian

  Journalists go out of their way to avoid purposeful bias in the news. But there is a more pervasive set of internal biases and flaws in thinking that can lead to unintentional inaccuracies and distortions in news coverage. This engaging book offers a fresh take on reporting without bias, targeting the way that we categorize people, filter information and default to rehearsed ways of thinking.

  Included throughout are stories and on-target advice from reporters and editors, providing real-world voices and experiences. This advice and guidance is coupled with practical exercises that give readers the chance to apply what they learn.

  Overcoming Bias will teach readers to edit their thinking for habitual errors, making them more perceptive journalists. It provides a career-long foundation for challenging bias.

  This is an ideal text for a course on multi-cultural reporting or journalism ethics; it may also be used as a supplement in any course on reporting and writing, as each chapter deals with potential biases that emerge at each stage of the story process, from story ideas to editing.

  From Amazon

• 

  Introduction to Leadership : Concepts and Practice

  Peter Guy Northouse

  Offering a straightforward introduction to the basic principles of leadership, the Second Edition of Introduction to Leadership focuses on providing readers with practical strategies for becoming better leaders. An applied text by the author of the SAGE best-seller Leadership: Theory and Practice, Fifth Edition, this text provides the much needed how-to component of leading for students in leadership courses.

  Three interactive components in every chapter: self-assessment questionnaires, observational exercises, and reflection and action worksheets get readers actively involved in applying leadership concepts to their own lives. Grounded in leadership theory, yet accessible and reader-friendly, this book covers a fundamental aspect of leadership in each chapter and illustrates its application in real leadership situations. A final chapter discusses the key topic of ethics in leadership.

  Key features of the Second Edition

  - Looks at one quality of leadership per chapter, making it easier for readers to understand and apply material to their own lives

  - Uses examples and case studies to illustrate each fundamental aspect of leadership (creating a vision, listening to out-group members, and overcoming obstacles, for example)

  - Encourages readers to complete a Self-Assessment Questionnaire before reading each chapter to explore their own leadership styles and preferences

  - Guides readers in examining behaviours of leaders from their own lives through each chapter and Observational Exercise

  - Includes Reflection and Action Worksheets that encourage readers to reflect upon their own leadership styles and identify an action plan for improving their leadership skills.

• 

  Driven by the Movement : Activists of the Black Power Era

  JoNina M. Abron-Ervin

  A new book about a decade that changed race relations in America. Driven by the Movement: Activists of the Black Power Era tells the inspirational stories of twenty African-American social justice activists during the historic decade of 1965 to 1975. From all walks of life, the activists were single working mothers, married couples, students, teachers, members of the clergy, veterans, and others. Some put their personal lives on hold to organize against police brutality, poverty, hunger, racism, failing public schools, colonialism in Africa, and other issues of the time. With her insider's knowledge of the black power era, author JoNina Abron-Ervin, the last editor of the Black Panther newspaper, offers a new perspective on why the contributions of local and regional black grassroots activists of the late 1960's transformed race relations in the United States.

  From Amazon.com

• 

  Docudrama Performs the Past : Arenas of Argument in Films Based on True Stories

  Steven Lipkin

  Docudramas, films and movies-of-the-week based on true stories, offer their audiences performance as persuasion. As docudramas re-create actual people and events, these works perform their material. the premises of docudramas' persuasive arguments operate within the basic settings that stage performances of noteworthy events, the events of war, and the lives of noteworthy individuals. In performing the past, docudramas offer us a performance of memory. Through docudramatic performance, the memories of others become ours. the performance of memory roots docudramatic representation in actuality, and indicates the responsibility to serve the past that helps make docudrama a distinctive mode of representation. the spirit of obligation to the past also frames the ethical considerations docudrama raises, as performance in docudrama shapes public memory. Docudrama Performs the Past examines the spectrum of arguments docudramas offer as their re-creations reason from the arenas of events such as the hijacking of United Airlines Flight 93, wars ranging from World War II to Iraq, and the lives of actors, athletes, and politicians. the case studies developed in each chapter show how docudrama's re-creation of "true stories," its performance of memory, warrants the claims it forwards about how to remember the past. the aggregate of examining works made since the late 1990s allows us to see how, as recurring contexts, the arenas of docudramatic argument ground action and identity in the settings that frame performance, structure the moral value of the contestation that ensues, and shape the public memory of the past that docudramas perform.

• 

  Communication Realities in a "Post-Racial" Society: What the U.S. Public Really Thinks about Barack Obama

  Mark Orbe

  This book seeks to go beyond existing public polls regarding Barack Obama, and instead offers a comprehensive treatment of public perceptions that resist mass generalizations based on race, gender, age, political affiliation, or geographical location. Drawing from a large national qualitative data set generated by 333 diverse participants from twelve different states across six U.S. regions, Mark P. Orbe offers a comprehensive look into public perceptions of Barack Obama's communication style, race matters, and the role of the media in 21st century politics. Communication Realities in a "Post-Racial" Society: What the U.S. Public Really Thinks about Barack Obama is the first of its kind in that it uses the voices of everyday U.S. Americans to advance our understanding of how identity politics influence public perceptions. The strength of a book such as this one lies within the power of the diverse perspectives of hundreds of participants. Each chapter features extended comments from rural volunteer fire fighters in southern Ohio, African American men in Oakland, CA, religious communities in Alabama; New England senior citizens; military families from southern Virginia; Tea Party members from Nebraska; business and community leaders from North Carolina; individuals currently unemployed and/or underemployed in Connecticut; college students from predominately White, Black, and Hispanic-serving institutions of higher learning; and others. As such, it is the first book that is based on comments from multiple perspectives - something that allows a deeper understanding that hasn't been possible with public polls, media sound bites, and political commentary. It is a must read for scholars interested in contemporary communication in a time when "post-racial" declarations are met with resistance and political junkies who seek an advanced understanding of the peculiarities of rapidly changing political realities.

• 

  Making Hard Choices in Journalism Ethics: Cases and Practice

  David E. Boeyink and Sandra Borden

  This book teaches students how to make the difficult ethical decisions that journalists routinely face. By taking a case-based approach, the authors argue that the best way to make an ethical decision is to look closely at a particular situation, rather than looking first to an abstract set of ethical theories or principles. This book goes beyond the traditional approaches of many other journalism textbooks by using cases as the starting point for building ethical practices. Casuistry, the technical name of such a method, develops provisional guidelines from the bottom up by reasoning analogically from an "easy" ethical case (the "paradigm") to "harder" ethical cases. Thoroughly grounded in actual experience, this method admits more nuanced judgments than most theoretical approaches.